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Beast Blender, 2021

Pitch-Deck / Catalogue Design

Creating a pitch deck for Beast Blender is an exciting endeavor that requires a blend of creativity and strategy. The deck begins with a compelling brand statement that captures the essence of Beast Blender as a powerhouse of performance and design, emphasizing its commitment to health, innovation, and user experience. Each slide is carefully crafted to highlight key features, such as its powerful motor, sleek design, and versatile functionalities, all while showcasing vibrant imagery and user testimonials.

Social Media Exploration

I was briefed to explore new visuals for their social media presence aimed at attracting a new sports-oriented demographic from ages
18 - 45 both male & female. The idea here was to infuse dynamic energy and athleticism into the existing brand universe while maintaining its core identity and iconic minimalism. This resulted in a visual exploration that incorporated a range of ideas from using action-oriented imagery such as bodies in motion, sports visuals accompanied with the product, strong typography & taglines, new lockups and compositions and more. All these concepts were meant to inspire and motivate this new audience segment while celebrating the spirit of health and performance that defines Beast Health.

I was briefed to explore new visuals for their social media presence aimed at attracting a new sports-oriented demographic from ages 18 - 45 both male & female. The idea here was to infuse dynamic energy and athleticism into the existing brand universe while maintaining its core identity and iconic minimalism. This resulted in a visual exploration that incorporated a range of ideas from using action-oriented imagery such as bodies in motion, sports visuals accompanied with the product, strong typography & taglines, new lockups and compositions and more. All these concepts were meant to inspire and motivate this new audience segment while celebrating the spirit of health and performance that defines Beast Health.

I was briefed to explore new visuals for their social media presence aimed at attracting a new sports-oriented demographic from ages 18 - 45 both male & female. The idea here was to infuse dynamic energy and athleticism into the existing brand universe while maintaining its core identity and iconic minimalism. This resulted in a visual exploration that incorporated a range of ideas from using action-oriented imagery such as bodies in motion, sports visuals accompanied with the product, strong typography & taglines, new lockups and compositions and more. All these concepts were meant to inspire and motivate this new audience segment while celebrating the spirit of health and performance that defines Beast Health.

Creating a mood board for Beast Health's future social media presence involved curating a visual narrative that encapsulated the brand's energetic and empowering ethos. The boards featured strong use of natural light, emphasizing minimalism and light backgrounds that created a fresh and inviting aesthetic. Natural settings provided a perfect backdrop, enhancing the authenticity of the brand. Pops of color showcased the natural ingredients in our products, bringing vibrancy to the overall composition. Close-up shots captured the textures and details of the ingredients, creating an intimate connection with the audience. This mood board served as a guiding compass for future content, ensuring that every post resonated with the target audience and embodied the essence of Beast Health's mission to inspire and elevate health journeys.

Let’s Collaborate

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Let’s
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